The purpose of this project was to provide the client with a refreshed branding image
and a cohesive set of marketing assets. The color scheme refers to the client's upcoming "Neon Don" tour and appeals to the target audience’s affinity for psychedelic, neon, and colorful graphics. The artist’s costume served as reference for the vibrant color palette as to create an association between marketing elements and the client’s music / physical appearance. 

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Software: Photoshop, After Effects, Illustrator, InDesign, Cinema 4D, Octane Render